SMALL  BUSINESSES  &  MOBILE

 

Why  Your  Business  Needs  A  Mobile  Experience  

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Mobile  Industry  

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Of  the  world’s  6.8  billion  mobile  phones  in  

use,    2  billion  are  smartphones  

 
 

Apple  sold  10  million    
iPhone  6  &  6  Plus    
in  the  first  weekend  

 

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Android  and  iPhone  Stats  

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Over  500,000,000  iPhones  have  been  

acEvated  

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Over  900,000,000  Android  devices  have  been  

acEvated  

iPhone’s  account  
for  69%  percent  of    
operaEng  systems  that  run    
Mobile  Apps  

 

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Why  Mobile?  

95%  of  smartphone  users  look  for  local  

informaEon  on  their  phone,  and  90%  take  acEon  

as  a  result    

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Why  Mobile?

 

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67%  say  that  they’re  more  likely  to  buy  a  product  or  service  

from  a  mobile-­‐friendly  site.  

 
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48%  said  that  if  a  site  didn’t  work  well  on  their  smartphones,  

it  made  them  feel  the  company  didn’t  care  about  their  

business  

 
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 36%  said  they  felt  like  

    they’ve  wasted  their  

 Eme  visiEng  sites  that    
 don’t  work  well  on    
 their  mobile  devices  

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Consumer  and  Mobile  

Strategy  AnalyEcs  forecasts  global  total  apps  

revenue  to  reach  just  over  $60B  in  2018  

 

“The  consumer  mobile  experience  has  taught  

mobile  workers  to  expect,  even  demand,  access  

to  informaEon  and  applicaEons  from  anywhere  

using  mobile  devices”,  said  Mark  LeviX,  director  

of  business  cloud  strategies  at  Strategy  AnalyEcs    

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Workers  and  Mobile  

 

“Mobile  workers  have  moved  beyond  just  

mobile  email  and  messaging  to  include  other  

collaboraEon  apps  such  as  conferencing,  

producEvity  apps  such  as  content  authoring,  

and  business  process  apps  such  as  CRM  and  

even  ERP”-­‐  Strategy  Analy,cs    

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Businesses  and  Mobile  

 

“The  business  imperaEve  for  workers  to  be  

producEve  while  on  the  way  to,  from  and  at  

customer  and  other  remote  work  sites  is  driving  

the  rapid  mobilizaEon  of  the  business  apps.”-­‐  

Strategy  Analy,cs    

 

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Advantages  of  Mobile  

 

Mobile  technology  is  one  of  the  biggest  

advantages  open  to  small  businesses  looking  to  

gain  an  edge  over  large  enterprises,  and  mobile  

apps  are  at  the  forefront  of  this  trend.  

Customized  mobile  app  soluEons  can  help  your  

business  explore  new  opportuniEes,  ability  to  be  

flexible  is  a  big  win  for  small  businesses.    

 

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5  Reasons  Small  Businesses  Can’t  Ignore  Mobile  

1.  Connect  with  Customers  Anywhere  

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Having  a  naEve  mobile  app  or  mobile  website  allows  a  

small  business  to  connect  with  customers  at  any  Eme.    

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Whenever  customers  want  to  interact  with  the  business,  

they  can    

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Fewer  barriers  there    

 are  to  interacEons,    
 the  higher  sales  will  go  

 

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