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Post #1

How to Build Web 2.0 Links for Free

Post #2 and the Value of a Collaborative Approach to SEO Strategies

Post #3

John Pryor, How Rugby Taught Me Best Practices in Adapting to Evolving SEO Strategies

Post #4

Behrman Communications Discusses the Intersection of SEO and Brand Building

Post #5

Accomplishing Brand Differentiation Through Social Media Marketing and SEO Strategies

Post #6

Optimizing Strategies Through the Use of Barnacle SEO and Other Methods

Post #7

Mukesh Valabhji On The Importance of Understanding Current SEO Trends

Post #8

Sprout Reputation Management

Post #9

Sprout SEO Services

Post #10

SEO Mistakes To Avoid

Post #11

Small Business SEO Tips

Post #12

Do-it-yourself or Link Building Company?

Post #13

The importance of content in SEO

Post #14

Social Media Optimization – The Process and Advantages

Post #15

Is a SEO Audit Worth Your Money?

Post #16

Important SEO Services

Post #17

Role of Google Adwords in boosting your SEO

Post #18

Disclaimer and Terms of Use

Post #19

Tips for Advanced Link Building

Post #20

SEO Services with


How to Build Web 2.0 Links for Free

Web 2.0

The term “Web 2.0” was popularized in 2004 and refers to sites which emphasize ease-of-use and user

created content. There are many ways to create a connection with your audience which will, in turn,

increase your SERP.

Links from Posts

Internal links help strengthen your SERP. Connect topics across blog posts. Be sure and include links to

other types of media. Link your blog to a video on a similar topic, for example.

Links from Comments

When you leave a comment, include a link to support your relevant point. This supporting content should

be a blog post or other material created by you and connected to your site.

Interlinking other Web 2.0s and Domains

There are a variety of tools available to connect web 2.0 sites using video, social media profiles and

more. Search engines look for high interactivity and a connection between you and your customers.



#2 and the Value of a Collaborative Approach to SEO Strategies

There are many industries in which the value of a collaborative approach is

entirely evident, and in many cases the success or failure of a project is

absolutely dependent on the quality of collaboration among all of the relevant

parties. When it comes to SEO, it is becoming increasingly important that

SEO professionals are able to elicit detailed information about the client for

whom they are working, otherwise the SEO campaign may not be able to

yield the kind of result the client is seeking.

The same is true in the credit reporting industry, as the value of reporting

services such as the ones provided by


requires a

collaborative effort from the client as well. While the company can provide reporting and monitoring

services as well as fraud resolution support, it is up to the client to take the kind of corrective action

necessary to improve their overall credit score.

In SEO, it is often the case that clients provide fairly run-of-the-mill responses to questions about their

professional background or about the business they run. This can make it difficult for the SEO

professional to design a campaign capable of achieving an outstanding outcome


that generates more

business for a company or improves their overall search engine ranking. Just as an entrepreneur must

utilize strategies for separating their business from the competition, so too must a search engine algorithm

be able to recognize the kind of unique content that will lead to improved search rankings.







design a campaign capable of achieving an outstanding outcome





John Pryor, How Rugby Taught Me Best Practices in Adapting to Evolving SEO Strategies

Every industry is subject to sweeping changes from time to time, and it is indeed rare that any industry can

point to any constant that has remained solidly in place over time. With regard to SEO and digital

marketing, the only identifiable constant thus far has been its consistent evolution. SEO and digital

marketing pros have to remain keenly aware of the changing nature of the industry and must work to

develop new strategies that are highly effective and in keeping with anyand all new developments.

Through research and statistical analysis,

industry professionals can remain in an ideal

position to generate consistently outstanding results

even in the face of constant change. For John Pryor,

strength and diligence regarding statistical analysis

is particularly important to ensure consistency in

any industry, and a number of recent stats seem to

telegraph the direction in which the SEO and

digital marketing industries seem to be headed.

Out of all of the currently available stats,

however, one seems to stand out from all the rest:

While 47 percent of digital marketing

professionals recognize SEO as one of the most

clearly and consistently effective strategies at their disposal, 39 percent of industry professionals also

cite its difficulty in implementation. To paraphrase John Pryor, rugby


and SEO are not all that different,

particularly considering the fact that many recognize the importance of rugby strength and conditioning but

simply do not know how to properly train for improved performance.

Clearly, the same issue is becoming increasingly apparent in the SEO industry. Digital marketers are

all too aware of the efficacy of SEO but have found it difficult to keep up with all of the rapid changes

that affect SEO strategy with such great frequency. While it is indeed necessary to continue to ensure that

digital marketers are aware of best practices for SEO, the most ideal measure is to demonstrate how to

analyze recent developments for the sake of creating new strategies for generating consistently

exceptional results.

For anyone who has been able to stay ahead of the curve in SEO, this is not incredibly difficult to

accomplish when there is a clear commitment to incremental adaptation. However, those who are less

attuned to these consistent changes may find it difficult to completely overhaul their SEO strategy based

on broader developments. In these circumstances, the importance of constant and incremental adaptation

has to be reiterated and reinforced. It is especially critical to emphasize the benefit of focusing on making

minor updates with increased frequency as opposed to making major updates with reduced frequency.


Behrman Communications Discusses the Intersection of SEO and Brand Building

In developing a PR and brand building strategy, focusing on

adopting a comprehensive approach is universally accepted as a

necessary component for any campaign. The same is true of SEO

strategies, with a comprehensive approach recognized as the most

logical method for delivering an exceptional outcome on a

consistent basis. This is why successful PR firms like Behrman



understand that SEO strategies should be

incorporated into a PR campaign just as PR and brand building

strategies should be incorporated into a successful SEO


Through a holistic approach to SEO that includes a clear and consistent focus on brand building, SEO

professionals can leverage the power of direct traffic, one of the most common sources of traffic for small

businesses. Obviously, SEO professionals still have to develop strategies based on traditional SEO

principles aimed at driving traffic through every channel possible, but it is important to reiterate that a

clear focus on brand building and enhanced brand recognition can contribute to vast improvements in the

results of an SEO campaign.

Adopting a holistic approach that incorporates SEO strategies in conjunction with PR and brand

building strategies benefits all of the parties involved, and it only makes sense to utilize every available

strategy if the best possible outcome is to be achieved. While solid results are certainly possible without

incorporating SEO or brand building into the approach, it should be quite clear that the outcome

ultimately generated will not be nearly as great as it could have been had a comprehensive approach been






Behrman Communications





Accomplishing Brand Differentiation Through Social Media Marketing and SEO


There are few industries in which a business will be able to avoid having any number of competitors

working diligently to attract consumers and followers to their respective brands, which only serves to

underscore the importance of utilizing highly effective social media marketing and SEO strategies. Of the

many goals a business can pursue and accomplish through the use of social media and SEO, demonstrating

brand differentiation and establishing a strong sense of consumer loyalty are among the most critical.

Consumers seeking a specific product or service are likely going to explore several different brands

with the hope of identifying the one that is most ideally suited to their individual needs. When selecting a

facilities management company, businesses are likely to research a company like 1 Stop Maintenance



order to compare its services to those offered by competitors. After looking over the wealth of

information available about One Stop Maintenance


, these businesses are likely to feel comfortable that

they are making an informed decision regarding facility management services.

Any company looking to appeal to consumers should be able to clearly differentiate the products or

services it offers and must demonstrate what it is that makes it the preferable option. This can be

accomplished through a variety of methods encompassed in a comprehensive SEO strategy, and it is worth

noting that social media marketing is a great way to reach consumers. Most companies are always seeking

to expand their base of followers, and identifying potentially interested consumers is an excellent strategy

for doing so. This can be done in many ways, including a simple review of a competitor’s followers on

social media


. This makes it incredibly easy to identify the consumers most likely to be interested in the

relevant products and services offered by the brand.





1 Stop Maintenance




One Stop Maintenance




simple review of a competitor’s followers on social media